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The Mayor of Greater Manchester, Andy Burnham, has issued the second round of his Age-Friendly Challenge: Neighbourhoods to make Greater Manchester the best place in the UK to grow older.


Greater Manchester is already the UK’s first age-friendly city-region according to the World Health Organization. Great news! But what does that look like in reality?


Through the mayor’s age-friendly challenge, we’ll find practical examples of what age-friendly really means and share best practice across the city region.


Successful areas will be awarded with accreditation – official recognition from the Mayor and Combined Authority that your neighbourhood is age-friendly. The categories are as follows:


  • Age-Friendly 2019: Achievement Award with Merit – an age-friendly place
  • Age-Friendly 2019: Achievement Award – a place that is making excellent progress towards becoming age-friendly.


Accredited areas will be promoted by Greater Manchester Combined Authority (GMCA) and the Mayor as examples of best practice, including to external funders.

Guidance for applications


What we’re looking for:


We are looking for applications from neighbourhoods that describe why your area is age-friendly.


You must be able to demonstrate that in your neighbourhood there is:


  1. Co-ordination of age-friendly activity
  2. Partnership working across sectors with a wide range of organisations involved
  3. Community leadership
  4. Basic understanding of equalities


The challenge is open to the voluntary and community sector, public services, and older people's groups working collectively to make their community and neighbourhood more age-friendly. We would expect one organisation to complete the application for an area with input from all partners.


Successful entries will be those areas that have most improved the quality of life of older people in their communities, and which provide shining examples of age-friendly practice for others to learn from.


Please note, this award is only open to neighbourhoods, not individual projects.


For example, ‘Gisvensham’ has a café that provides age-friendly activities and drop-in sessions, a local DIY store that is an age-friendly employer, and has adopted the “take a seat” scheme in its local shops. The activities were co-ordinated by the café, DIY Store and local shops alongside a group of older people and a local charity. ‘Gisvensham’ could therefore apply to be an age-friendly neighbourhood. However the café on its own, or the DIY store on its own could not apply individually. It’s a group effort!


For a complete list of the first round winners please click here.


All applications will be reviewed by an expert panel including representatives from the Greater Manchester Older People’s Network, Ambition for Ageing, Greater Manchester Ageing Hub, the Centre for Ageing Better, and the Manchester Institute for Collaborative Research on Ageing (MICRA) at The University of Manchester.



  • Challenge launched: 2nd July 2019
  • Deadline for supported application process: 18th October 2019
  • Final submission of applications: 31st October 2019
  • Accredited schemes announced: December 2019

Find out more and apply

If your area is eligible for the award, you will then be offered the opportunity to meet with a member of staff who will complete the application alongside you and your partners.



If you have any questions or want to start the application process, contact Ambition for Ageing:


Please note, if you contact us after 18th October 2019, we cannot guarantee we will be able to offer support with your application.


Alternatively, you can email or call 0161 277 1001 to arrange a discussion.


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